Brand image with slogans that are easy to digest such as in the case above, is very attached to the

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Licked, diputer, then dicelupin .. That sepenggalan always said that people geologging heard from one of the famous biscuit company, Kraft Indonesia, Oreo, about two years ago. Then if the problem of a fragment of a word in the ad footage?
Brand image with slogans that are easy to digest such as in the case above, is very attached to the children. Segmentation PT.Nabisco geologging was right in issuing covered with milk chocolate biskiut products, namely children. Then are the children who decided to make repeat purchases? Of course not, the decision to purchase geologging a product which is a biscuit snacks, namely parents, and the kids just have a role in terms of influencing their parents to make purchases both intense and try ..
There is a saying "none of their parents were not menyanyagi". This is an apt phrase for parents who have children geologging up to the age of a small child. This parental concerns, be booming because diisukannya geologging oreo biscuit, which is a children's favorite biscuits, contain melamine. It lasted long enough in the business geologging world, geologging so the level of sales dropped dramatically. BPOM who said that oreo melamine geologging production overseas. Oreo vindication was as dangerous biscuit strenuous enough for public relations PT. Nabisco.
Mitigation geologging Efforts emergence of advertising that advertises ferdi hasan oreo processed by product quality, hygiene, and healthy raw material. Eventually, these problems disappear any time and image oreo dietlan was shining again lately ..
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2013 (89) December (1) November (1) ERRORS BUSINESS geologging ETHICS PT. NABISCO October (2) June (2) May (3) April (12) March (17) February (51)
2013 (89) December (1) November (1) ERRORS BUSINESS ETHICS PT. NABISCO October (2) June (2) May (3) April (12) March (17) February (51)